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After just a few weeks, the visibility of our website went through the roof. We saw a staggering 100% month on month increase in the number of people looking at our site. For us that's invaluable!
I took action! Stephanie taught me how to plan a lot of content at once and save time. How to reuse the content. I became really clear about what and how I needed to write.
Many successful coaches such as Denise Duffield Thomas and Marie Forleo attribute part of their success to blogging. Both say it was really important in the first years of their online coaching business. A coach blog is key to start the momentum your coaching business needs.
How does a coach blog help?
A coach blog helps you achieve the first results you need to take your coaching business from zero to success in the first 2 – 3 years.
It helps you achieve all those micro-goals that you need to get your business off the ground:
1. To get your discovery calls booked
2. To build authority
3. To easily feed ideas and content for your social media channels
The key to this first stage is to become known and start to grow an audience of people who know who you are and what you do. They also need to be the type of people that would potentially need your services: your ideal clients.
Building a website that looks and acts as a business card will not get you any clients. It’s terrible for lead generation. The money you spent will stay a sunk cost unless you take it to the next level by adding the right lead generation tools for your business.
Most websites can be adapted by adding funnels using third-party online software…
I started to coach online over 6 years ago. Recently, I’ve seen so many coaches take the leap and go online. It’s great to see it shifting so fast, the international coaching community is certainly richer for it.
Unfortunately, though, I also see a lot of new coaches making mistakes, big mistakes, when setting themselves up. Taking a business online is never just a matter of moving things online, no matter what industry you’re in. It takes a shift in mentality and knowledge of new tools.
Picking the right lead magnet idea is key for the long term growth of your coaching business. Get it wrong and you can kiss future sales goodbye. Building a list of wrongly-matched individuals will put your business at a great disadvantage and it’s an epic waste of time.
On the other hand, building the right email list will speed up the success of your online coaching business. The most important element is…