You can get 50 leads a month and have a nice multi-six-figure coaching business but if all your leads come from the same platform, your coaching business is at risk.
I hear many coaches bragging that they managed to it 6 or 7 figures using only one strategy. Some claim to manage it completely organically through social media posts, dm’s and other forms of direct engagement on Facebook or Instagram, others say they built their business using Facebook ads.
They’re legit and, done right both can work, however, these two forms of lead generation are super high risk.Read More
Some coaches take to marketing like ducks to water, Others not so much
No matter how much or how little experience you have with marketing, marketing an online coaching business is a different kind of game. It’s unusual because the rules of B2B marketing apply even though most coaches sell to individuals not businesses.
(If you’ve not worked in B2B marketing, don’t worry, I’m gonna walk you through it.)
We’ve all heard about niche coaching areas in the grapevine… One important factor that decides how successful a coach will be is the niche they pick
As a niched coach myself, I can guarantee this is true
It’s great for Social Media leads
Helps you raise your prices
And works wonders for your Google ranking too
But how can you pick the right niche and where do you begin?Read More