You’ve probably been binge-watching hours of youtube and clicking on every Facebook ad or IG Reel that promises to give you amazing coach marketing tips – or a magic bullet strategy(why not! 🤦‍♀️​​).You might have also already spent half a fortune on half a dozen courses where you were thrown into a group with another 50 coaches and overwhelmed with content that didn’t work for you.So it might be apt to ask – do you still believe there is a solution that will work for you?Hope you still do, because I can assure you there is. And I’m gonna break down a few things you can do to see results from your coach marketing in the short term:(whilst also dispelling a few myths)

Marketing for coaching can include a number of strategies, depending on whether you’re seeing clients face-to-face, online, or both.

Most coaches use networking and social media as their main marketing mediums, however, there are many more ways to save time, build more effective lead generation and book a lot of clients.

These strategies include content marketing, SEO, referral leveraging, and much more… Read More

Marketing for health coaches does not follow the rules of mainstream marketing. Health professionals require a strong reputation focused on trustworthiness. As a health coach, your reputation is key to getting clients to trust you and work with you. Therefore you need to avoid marketing that has a negative effect on your reputation such as resorting to spammy marketing gimmicks and unsolicited outreach.

Here are 5 marketing tips for health coaches that will build trust in the long term and get you clients in the short term…

Branding is not your logo or your brand colors. That is how your brand is expressed and identified, but your brand is so much more than that. Branding for coaches is a special category of branding – a coach needs to build a personal brand in order to become more appealing and make their competition irrelevant. A personal brand is all-encompassing.

Creating a personal brand for coaches means catching the essence of the person in every touchpoint of their coaching business. Sounds complicated, but it’s easy to do if you follow this step by step process:

What is SEO (search engine optimization) and how does it work for life coaches?

SEO is search engine optimization, the craft of adding keyword-optimized content to your website so that it ranks first in the results for important searches on Google.  It’s a great strategy for life coaches to attract leads and clients to their website whilst also using the content to establish their authority. The SEO-ed content may be written like blogs and show notes or embedded videos from Youtube.

Lead generation for coaches can feel easy in the beginning when you’re just booking slots to cover your training hours. But as soon as you start charging for your services it becomes harder to get people interested.

Often the problem is not your coaching.
It’s your clarity and your marketing skills – these are two things every new coach needs help with.
So how does lead generation for coaches work and how can you get the wheels turning for your coaching practice?

Here are 3 simple and highly effective lead generation tips for coaches….

Lead magnets can come in many shapes and forms, however over many years working with coaches I have identified 3 best lead magnets for coaches that really move the needle in terms of list-building…

You may be able to bring about the most amazing life transformation to every person you coach, but unless you learn life coach marketing, your impact will fall short and your practice may not survive.

Marketing is a big part of life coaching, and doing it wrong might not only hurt your pocket, but it may also mean you have less time to coach because your marketing is too time-intensive.
In this comprehensive list of life coach marketing strategies, I also explain how to get it right and what to combine it with to make it more effective…

You can get 50 leads a month and have a nice multi-six-figure coaching business but if all your leads come from the same platform, your coaching business is at risk.

I hear many coaches bragging that they managed to it 6 or 7 figures using only one strategy. Some claim to manage it completely organically through social media posts, dm’s and other forms of direct engagement on Facebook or Instagram, others say they built their business using Facebook ads.

They’re legit and, done right both can work, however, these two forms of lead generation are super high risk.

What defines great content marketing, changes over time.
What was considered great content 5 years ago, maybe a bit bland today
Here are 4 essential content marketing strategies for coaches that you should be using in 2022:

You can have a coaching package that changes lives, BUT marketing your coaching business can still be hard
Coach marketing is in a league all of its own because you’re selling yourself, as well as your gifts and talents…